Extra!
Michaels | Made by you
A collection of social GIFs, video thumbnails, banners, and emails that I designed featuring makers and their work from various campaign shoots.
![](https://freight.cargo.site/t/original/i/9fe485a1fc5a6a26b9373e33067189b54b879418f77c7f0d226eb92f9fe67623/colorcrazeamber.gif)
![](https://freight.cargo.site/t/original/i/881d789f2c189f1d5852126c114d1230f5b60c741a268c540ae7488203d83d89/Michaels_Q3_Thumbnails_YT_Brand_30.png)
![](https://freight.cargo.site/t/original/i/005a96b159ff95e36a20bd75df52b92a3d4bed00ce01dd1c0abd5c885ea3df38/Desktop---Craft-Paint.png)
![](https://freight.cargo.site/t/original/i/360c031b2aadf708f26a59b4df5c903a19d6d0bf977fb497ac89030f69f3b080/colorcrazewill.gif)
![](https://freight.cargo.site/t/original/i/6a7e80e6c3dd98c6336b541d87e08445ea1da969e3ef06d5ce5c60d25e4e4758/GIFS3.gif)
![](https://freight.cargo.site/t/original/i/2c74b1349c6ea246babde8922378c3e9fdacdede2316db2cda6bc89bdc703512/email.png)
![](https://freight.cargo.site/t/original/i/8595e72b9486f55690ee6a49ae24d9d800fbdf4b1aaf88d4a0c4ff5b9da6d38e/GIFS2.gif)
Photography selects of makers in their element. It was important to reflect each maker’s personality and feel authentic, while feeling well curated and naturally showcasing Michaels products.
![](https://freight.cargo.site/t/original/i/89966121b1fb231f70130eb75a475426b676fbebd9b4fa65857f1c09c90959b5/Screen-Shot-2024-04-11-at-2.57.19-PM.png)
![](https://freight.cargo.site/t/original/i/7dc5de70543454a5253c44d58c8708f17fe21751b582f5b059a7714e606acc7a/Screen-Shot-2024-04-11-at-2.57.31-PM.png)
![](https://freight.cargo.site/t/original/i/158ede4f2e997630c3c2c16f76f1783cb722414480c389f331325af539be86bc/Screen-Shot-2024-04-11-at-2.56.00-PM.png)
![](https://freight.cargo.site/t/original/i/1e054a333d807b3e0e25a0fd8841d715202735ff6f262f6f2505ae217a829a07/Screen-Shot-2024-04-11-at-2.56.06-PM.png)
![](https://freight.cargo.site/t/original/i/55fe32630f5cf4356654d9ea0139a20360226b8fa29ba93cfc7cfbc9f937aef8/Screen-Shot-2024-04-11-at-2.55.38-PM.png)
Off The Eaten Path
Early campaign exploration that I designed and illustrated.
Ear
![](https://freight.cargo.site/t/original/i/9d095b140a92336df67b41dd45f1107b84e087205bd43e8eeecb8f498170c949/chili-veggie-puffsNOISEADDED.jpeg)
![](https://freight.cargo.site/t/original/i/c3d46ffc8b51cdd603871985cafde9c3f12325042cabed2f4e2d58dfb7b9bc53/rosemary_illustration-vert-grainy-01.jpeg)
![](https://freight.cargo.site/t/original/i/6a83bce857a418d9d02c1a4e76539905484206055bf0161e7ba4a58150476c19/chili-veggie-puffs-largebag-grainy.jpeg)
APAHM
To highlight Asian Pacific American Heritage Month, I concepted and designed a collection of screens that went up on the large screens of R/GA NY.
![](https://freight.cargo.site/t/original/i/c6ae26c329183cd755414db8628b374bd43c3ef6ee3a8a05b8d47651c488ddb6/9x1_East_APlus-APAHM_R2.jpeg)
![](https://freight.cargo.site/t/original/i/e78f19563d501ce99ebd10100f4e0acf2d09f5e75bbdc3d8b8d2206d14887d37/9x1_West_APlus-APAHM_R2.jpeg)
![](https://freight.cargo.site/t/original/i/99584c8719a7625bee644a8488d39cc2dafa0704744bee03dae20c352d07c3a0/screen.gif)